Nike Spec Ad | Commercial Production
Director | DOP: Kyle Cooper
This Nike spec ad was produced as a single-crew production, showcasing what can be achieved through thoughtful planning and creative execution. Shot on the Blackmagic Cinema Camera 6K Full Frame paired with NiSi Athena cinema lenses, the project delivers striking, cinematic visuals that embody the energy and precision associated with the Nike brand.
We utilized Aputure LED lighting for the indoor sequences, while embracing natural light and careful compositionfor the outdoor scenes. The result is a clean, dynamic look that highlights performance and authenticity.
This production stands as a testament to the quality and visual impact achievable with minimal resources—a demonstration of how strong storytelling and technical skill can elevate any concept.
